It’s 3:30 and you stand up from your desk to get a cookie from the cafeteria. Only today, something clicks, and you realize that you’ve been doing the same thing, at nearly the same time, for the last four months. The fascinating question here is what’s causing such an urge for a cookie at such a consistent time of day?

While Charles Duhigg does answer nearly this exact question in his book: The Power of Habit, it’s the other questions that he answers that have made it so popular. Duhigg examines how habits form, why they form, and what we can do to change them. Along the way you’ll read plenty of fascinating anecdotes, including the story of how Target knew a girl was pregnant before her father even did! Written by a Pulitzer Prize winning author, The Power of Habit is a book that you can’t afford to miss.

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Learn More: The Power of Habit: Why We Do What We Do in Life and Business by Charles Duhigg